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Brawny – branded content (1:06)

For this Brawny video, I worked with a producer at Cutwater Agency, based in San Francisco. We shot this on my Red Scarlet-Weapon in 1 short day with the help of my Soundmixer/Grip Matt Benda and Grip/AC Mike Tretola. We went for a gritty look and feel for the early part of the story, going for abstract urban shots. For the later part of the story, we shot at a college campus and timed it as close to the golden hour as we could (given the talent’s schedule). I also used the Ronin for the campus footage to give it a more majestic feel.